GAUTIER, Mississippi -- In what was described as an attempt “to bring new life and build excitement for what is to come in Gautier,” the City of Gautier recently unveiled a new official logo and seal.
The new logo/seal “pay homage to the ecology and wildlife located within Gautier, prominently featuring a Sandhill crane,” according to a release from the City.
City officials are hopeful the new marketing tools will be an economic driver for the City as they seek to bring new business and commerce to Gautier.
“We are attempting to bring new life and build excitement for what is to come in Gautier,” said City Manager Paula Yancey. “We have economic development plans that are being implemented, and the new complementary logo and seal will help refresh our brand and build upon our momentum.”
Mayor Casey Vaughan said he hopes the new logo and seal will boost “morale and engagement” amonst Gautier citizens.
“When you look good, you feel good,” Vaughan said. “Our citizens are deserving of a quality logo and seal that represents them in a positive manner. Branding is important in staying competitive with other municipalities who are also looking to help grow their communities and recruit businesses.”
Earlier this year, the City of Ocean Springs also unveiled a new logo.
The Gautier logo and seal were created through the 5C marketing grant program in partnership with Christie Fountain Advertising, the Jackson County Chamber of Commerce, and Chevron Corporation.
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